When you factor in your average sales cycle time and what is the total cost of lead generation for other tactics, PPC (Pay Per Click) and digital advertising is a must-have marketing tactic in your arsenal of tools you use to grow your business.

PPC, paid search and online advertising is more than writing 15 - 20 words, setting a per day budget and hitting the start button. Research on your target market, keyword research, planning the budget, creating copy, designing ads, measuring results and then optimizing results are just a few of the skills needed to deliver the results your business.

Some things to consider:

If you are looking to achieve measurable, repeatable business results, it starts with a conversation.

Start selling online!